Who We Are

39Forward is a team of experts in management, strategy, operations, business, marketing, events, workplace, facilities, real estate, master planning, architecture, design, construction, and branding.

Leadership, Not Management

We believe successful projects require leadership that transcends traditional management. We are not content with simply directing tasks—we clarify a shared vision, inspire transformative processes, and unify teams across disciplines to achieve common goals.

Our Role

Dominic and Amy sit at a table reviewing color schemes and finish palettes with a client.

Strategy & Insights

Strategic Advisor

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Facilitator

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Business Case Developer

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Amy and Dominic review plans with the Cincinnati Zoo.

Design Leadership & Management

Design Manager

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Experience Strategist

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User Journey Lead

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Technical Reviewer

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A laptop sits on a desk adjacent to stacks of paperwork. The screen shows plans for an upcoming project at the Zoo.

Program & Project Delivery PMO+

Owner’s Representative

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Program Manager

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Project Manager

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Risk Manager

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A group of people sit at a conference table to discuss a project.

Operations

Change Manager

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Training & Activation Lead

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Post-Occupancy Evaluator

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Strategic Advisor

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Facilitator

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Our approach centers on fostering collaboration, encouraging diverse perspectives, and empowering all team members to contribute to a project’s success. By leading with purpose and adaptability, we ensure that each project is both a response to present needs and a step towards a more impactful future.

90+ Years of Collective Experience

Amy Malmstrom, Cofounder

Amy Malmstrom — Co-Founder

Amy is a licensed architect focused on Client Relationship Management and Project Management. Amy leads and ensures smooth processes and workflow for project teams. Her project leadership, attention to detail, and ability to consistently solve problems efficiently results in successful project outcomes and satisfied clients. She has extensive experience leading both small and large, complex projects. Moreover, her passion for sustainability and health & well-being has been demonstrated across numerous successful project efforts.

Dominic Iacobucci, Cofounder

Dom Iacobucci — Co-Founder

Dom is a licensed architect known by his clients as being a dynamic team leader focused on project objectives while continuing to ask questions, challenge status quo, and provide creative solutions to lead and support them to achieve their desired goals. Dom has extensive experience defining and solving complex spatial programming scenarios, working through intentional design solutions, and creating guidelines to define space. Dom is passionate about universal design, sustainability, and workplace design. He has worked globally and has lived abroad. Dom is skilled in managing large dynamic programs with complex scheduling, communication, and/or regional challenges.

Brandon Amann, Principal

Brandon Amann — Principal

Brandon is a licensed architect with a Master of Business Administration. Brandon’s career spans the disciplines of architecture, corporate real estate, master planning, workplace design, events management, and business transformation. Brandon is an executive leader with proven experience guiding global teams in complex organizations while effectively managing multiple programs and projects across expansive portfolios. His superpower is creating simple frameworks to solve multi-faceted problems by connecting people, tools, and ideas. He is an adept storyteller that approaches obstacles with curiosity, blending pragmatic and visionary thinking into every challenge. 

Erin Heekin, Principal

Erin Heekin — Principal

Erin is a marketing and sales strategist passionate about bridging business development success to the marketing budget. Erin has managed marketing and sales teams for ten years including client development with brands in the data center space from Google, HP, Intel, Emerson, and Schneider Electric. She has developed marketing and sales strategies for multiple industries from brand audits to execution while keeping a strong focus on education in behavioral psychology and a commitment to community philanthropic initiatives.

Kevin Mire, Principal

Kevin Mire — Principal

Kevin is a seasoned real estate project management professional with experience in overseeing and delivering high-impact commercial, health care, and mixed-use projects. With a strong background in managing the full project lifecycle—from initial planning and design to construction and final delivery, Kevin is known for driving efficiency, cost savings, and innovation in every aspect of project execution. Known for his collaborative approach, Kevin excels in managing diverse teams of architects, contractors, and consultants while maintaining clear communication with clients, investors, and regulatory bodies. His proactive and creative problem-solving and detail-oriented project management style ensure smooth workflows and timely project completions.

40+

Clients

25+

Countries across 5 continents

15+

Fortune recognized clients

10+

Years of owner-side leadership

25+

States

15+

Years leading teams within global orgs

Our Experience
and Expertise

  • Architecture Consulting

    Business Development

    Business Strategy

    Communications

    Construction Consulting

    Customer Experience

    Employee Experience

    Environmental Graphics Consulting

    Facilitation

    Marketing Strategy

    Mapping

  • Education

    Environmental Graphic Design

    Historic Preservation

    Industrial

    Masterplan

    Medical Research Center

    Mixed Use

    Office

    Park

    Residential

    Retail

    Theatrical Center

    Zoological Park

  • 84.51

    American Family Insurance

    Artisan Village

    Avison Young

    Bladex

    Blue Ash Downtown Park Renovation

    Brown-Forman

    Bon Secours Mercy Health

    Capital One

    Cincinnati Financial

    Cincinnati Parks Foundation

    City of Florence Kentucky

    Convergys

    Converse

    Cincinnati Children's Hospital

    Dow Chemical Company

    Ensemble Health Partners

    Fidelity Investments

    Frost, Brown, Todd

    General Service Administration

    Great American Insurance

    Gillette

    Humana

    Hurley

    Iron Mountain

    KPMG

    Macy’s

    Nike

    Neurostar and NSU Corporate

    Northwestern Mutual

    Playhouse in the Park

    Prus Construction

    Schaefer Engineering

    Terrex

    The Procter and Gamble Company

    Turner Construction

    Yum! Brands

  • Cincinnati College Prepatory Academy

    Cincinnati Country Day School

    Cincinnati Development Fund

    Cincinnati Zoo and Botanical Gardens

    Core Specialty Insurance

    Hamilton County Development Disability Services

Registered Business, Kentucky Secretary of State
Licensed Architects Kentucky and Ohio
NCARB Certifies
LEED AP BD+C
WELL AP
Prosci CMP